Helping Brands Navigate in Such a
Making the news spread around the world and favoring a positive reaction from the brand’s followers who. Perhaps now more than ever. Look to the largest and most important companies in the world. Precisely in search of actions like this. The miv® generat was €168k. Chiara ferragnixchampion’s sports outfits: the winning #iorestoacasa strategy in analyzing the data relating to the social networks of italian influencers and their use of #iorestoacasa and similar. The recent campaign launch by chiara ferragni for champion could not escape our attention. Within a few days the hashtag #chiaraferragnixchampion went viral and sales on the brand’s e-commerce site were sold out.
She Was Honor by Luxury Daily as a Woman to
The perfect timing with which the well-known italian influencer launch the campaign in collaboration with the american sports brand is the basis of the data obtain in terms of miv®. €4.5m. And engagement (over 3 million). The voice split of the campaign offers us a clear picture of the importance represent by chiara ferragni’s influencer voice in the campaign. 91.8% of the total miv® comes from her. The split by category confirms instagram as the main channel from which €4.2m of miv® derives follow by online. Youtube and facebook with a total Business database overall value of €202k. Therefore with interesting orders of magnitude but not comparable to those of italian digital entrepreneur.
Watch in 2019. And in 2020. She Continues to
he top post was the one on april 19th in which chiara ferragni anticipat the launch of the collection by wearing. Together with her husband fez. The total black suit brand chiaraferragnixchampion. The post earn €582k in miv® follow by what she call her favorite set: an all black with silver logos shar on april 21st. Also includ in the top 5 posts is the post in which chiara ferragni wears UK Email Database one of the main items from the collection; a jumpsuit in pink and blue tones and an 80s style which. Not surprisingly. Is another of her favorite looks. Her search for authenticity therefore joins the champion campaign thanks to a series of posts that portray her in the kitchen or in the tiktok challenge together with her husband fez.
