Marketing and the Web3 Opportunity
You’ve probably heard some version of this expression before. Whenever there is a major transition in a market or society. Many new Marketing and opportunities open up for companies Web3 Opportunity and a lot of new wealth is generated. The transition of the digital world from Web1 (which is already behind us) to Web2 (where we are primarily at the moment) to Web3 (which we are headed) is exactly a transition of this nature. And WSI’s job is to help companies navigate to and through the world of Web3.
What exactly is Web3?
The topic would deserve its own article. But if we are to simplify, Web3 is, in essence. The next iteration of the Internet executive email list or the digital world. Web1 started in the 1990s and operated primarily in read-only mode. Websites published content and people used the Internet to consume it. That was all. Web2, where we still largely operate. The world of user-generated conversational content in which we communicate and collaborate digitally with companies and each other (Facebook, Wikipedia, Google).
Why is Web3 Important Web3 Opportunity?
In the context of marketing, Web3 matters for the same reason that many other social media platforms and corners of the UK Email Database Internet matter. Because that’s where your Marketing and audience and customers are going to spend their time and interact in the future. Have you never heard of NFTs and don’t think they concern you? Well. If you have even the slightest intention of targeting the younger generations with your products and services. You’d better change your mind soon.
