Can you provide some examples of successful email marketing personalization?
Personalizing the subject line with the recipient’s name. This is one of the most basic and effective forms of email […]
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How can businesses effectively segment their email lists for targeted campaigns?
Email segmentation is the process of dividing your email list into smaller groups based on shared characteristics. This allows you
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How do you avoid being marked as spam by recipients?
Spam is a major problem for email marketers. In fact, according to a study by ReturnPath, 74% of all emails