Taking up challenges means giving yourself opportunities
A challenge is an internal or external constraint that your business must overcome. It is often an accelerator of change.Recently, I explained to you the requirements of the GDPR . In this article, I will explain why the GDPR is the next vector to improve your Digital Marketing.
Of course, a challenge can also have negative consequences. In this article, I focus only on the positive side (of the Force)!
To maximize the growth of your business, view these intense moments as huge opportunities.
Look at all the challenges your business has just gone through in recent years:
Digital Marketing – An opportunity to seize
All these revolutions (evolutions?) have been fantastic opportunities for some companies.
So, since May 25, 2018 and more particularly for “Digital Marketing”, the RGPD (or GDPR in English) has been another.
If, like Laurent, you always have an eye on data, then take advantage of GDPR requirements to improve your business performance.
While it’s easier, and perhaps even “safer” in the short term, to focus solely on compliance, companies that see the opportunities offered by GDPR are sure to outperform their competitors.